The 10th Degree Returns

SiSo’s 10th Degree returns! We’re pulling together some of the wisest heads across the business world, from Finance to Social media, so you can pick their brains and take the juiciest bits home!


The 10th Degree is a mentoring lab – for up to 20 companies with high-growth aspirations and/or looking to develop a new product or service, all in the digital, tech and creative sectors: Digital, Games, MedTech, EdTech, FinTech, TV, Film, Design, Marketing etc.


We’re on the hunt for Managing Directors, running companies that are keen to grown, especially through the creation of new products and services but are facing difficulties making it happen. Our experts have years of experience making exactly these decisions, so what are you waiting for? Don’t ask, don’t get!


Sound like you? Read through our list of experts and head to our eventbrite page to sign up:


Puff Story – Chief Changemaker – 3 Sided Cube 


Puff is the chief change-maker at 3 Sided Cube, a multi-award winning digital agency helping organisations across the globe save the world one app at a time! With a particular passion for building technology for good, be it life-saving or problem alleviating, 3 Sided Cube champion the genius over the generic.


With years of agency experience working with the likes of MTV, Visa, ARC and RNLI, Puff has vast amounts of practical knowledge in various different sectors and works closely with her clients to delivery of the very best service, always going above and beyond.


Ask Puff about:

  • App Development
  • Managing Client Relationships
  • Business Strategy
  • Sales
  • Team Management


Alex Chisnall – Chief Starter-Upper at STARTUPU and Virgin Start Up Mentor 


Alex Chisnall is an entrepreneur who helps other entrepreneurs make a full time living turning their passion into profit, and doing what they love. He started out working for Virgin Atlantic Airways and transitioned into the business world after being inspired by his boss, Sir Richard Branson, to start his own business.


He ended up launching three, including becoming Chief Starter-Upper at regional delivery partner for Virgin StartUp. He is hosts of “Screw it, Just do it”   an iTunes Top 100 weekly podcast and ‘live’ events programme where he interviews both the world’s top entrepreneurs and business leaders as well as exciting new startups. He’s also a Virgin StartUp mentor who helps entrepreneurs with starting, funding and scaling their businesses.


Ask Alex about:

  • Growth
  • Scaling your business
  • Business Strategy
  • Starting Up


Dan Willis – Brand Strategy & Business Transformation Director – Why Digital 


Founder of Why Digital, Dan is a brand strategy and business transformation consultant, focused on helping businesses find their purpose and embrace it to succeed. A BIMA 100 winner for 2018, public speaker and guest lecturer, he has worked with numerous leading charities, agencies and notable brands such as Cancer Research UK, B&Q, RNLI, Jimmy’s Iced Coffee, Mind, National Crime Agency and Cisco.


Ask Dan about:

–          Improving Brand Awareness

–          Buying Strategies

–          Brand Strategy

–          Business Strategy

–          Building an Agency

–          Team Management

–          Digital Strategy


Angela Piromalli – CEO and Founder of Rock Recruitment


CEO of Rock Recruitment, Chair of the Institute of Directors, Non-Executive Director of Poole Harbour and Founder of the Rock Star Awards, Angela is a big believer in sharing knowledge and giving opportunities to those that work hard and are passionate about what they do.


After 12 amazing years Angela is embarking on some new challenges this year including a Think Tank, a creative conference and a project with our Rock Star Alumni Group.


Ask Angela about:

–          Corporate Social Responsibility

–          Recruitment

–          Culture

–          Team Management

–          Leadership

–          Building an Agency


Nikki Maidment – Digital Strategist – Digital Rocks 


Nikki is a self confessed “Digital Dinosaur” with a healthy addiction to digital. Starting before media giants like Google and Facebook were even conceptualised, she has ridden the dot com wave every step of the way. Her skill set spans the full digital landscape from paid search to the nirvana of getting to the top organically, to her award winning ideas for social and love of re-marketing.


She has worked with all types of businesses over the years, from the big brands such as B&Q, Marks and Spencer and Thomas Cook through to more local businesses including Paultons Park, Bournemouth and Poole Councils, The BIC and Primera Sports.


Ask Nikki about…

–          Digital Strategy

–          User Experience

–          Search Engine Optimisation

–          Pay-Per-Click

–          Social Media


Lee Francis – International Sales Director – Patient Source 


Lee has worked in tech his whole career. Leading with the mantra, ‘ There is always a way ‘ an outlook forged in the fires of a tech disaster narrowly avoided, in front of a worldwide audience! Lee is now the International Sales Director for Patient Source, a punchy start up disrupting the market with a revolutionary technology-led patient record system designed by leading NHS Doctors. With over 25 years’ experience working within IT, Project Management and Sales across a range of Industries, he has heaps of knowledge about how to sell a tech-based product and deliver a stonking project!


Ask Lee about

  • New Product development
  • Sales Strategy
  • Delivering large scale projects
  • Subscription-Based products
  • Start up / Scale up
  • Client Management
  • International Strategy


Tom Keeping – Founder & Creative Director at Keeping Studio 


Tom has a desire to both understand and inform beautiful things. To be involved in their conception, delivery and – ultimately – their success. He started his first business before he left secondary school and fully committed to going on his own when he was sixteen – from his bedroom. From there he surrounded himself with intelligent, creative and successful people whilst developing Keeping Studio which ultimately looks to achieve in Design, what he cannot alone. Keeping is now an award winning design and strategy studio, solving brand problems through intelligent creative that is informed by an analytical mindset and led by research.


Ask Tom about:

–          Design

–          Brand Strategy

–          Creative Strategy


Shaun Guppy – Company & Commercial Solicitor – Steele Raymond


Shaun is a Solicitor in the Company and Commercial Team at Steele Raymond. He has experience in a wide range of commercial and business transactions including advising on business and company structures, assisting with corporate governance, registering trade marks and advising on the protection of intellectual property rights, advising a variety of business clients on consumer rights, terms and conditions and commercial agreements, assisting with company demergers and advising clients on company and business sales and purchases.  Shaun’s client base varies significantly from assisting start-up businesses through to advising large companies with multi-million pound turnover.


Ask Shaun about:

  • Structuring a Business
  • Articles of Association and Shareholders’ Agreement
  • Legal Considerations
  • Protection of Intellectual Property
  • T&C’s and getting paid


Clare Groombridge – Founder – South Coast Social 


Clare is the Founder of South Coast Social, a social media agency exclusively for businesses that are focused on growth and expansion. With a prestigious UK wide client list spanning a wide range of sectors, their team work with brands to help them develop an effective social media presence that generates tangible results. Their Bournemouth office has now expanded into one of the south coast’s leading social media agencies.


Ask Clare about:

–          Social Media Strategy

–          Campaign Planning

–          Brand Awareness

–          Social Media Advertising

–          Influencer Marketing

–          Content Marketing


Andrew Walker – Founder – STATZY 


Working in software since graduating in 1989, Andrew is now on his fourth startup and has experienced the lows and highs of starting and growing software companies. His last startup, Clicktools was bootstrapped from 3 to over 50 people and was partly acquired by SurveyMonkey before being fully acquired by Callidus. Now, as well as mentoring with Virgin Startups, Andrew is working on Statzy, a mobile first software solution to help SMEs understand and grow their business.


Ask Andrew about:

–          New Product Development

–          Developing MVP’s

–          Pitching for investment

–          Starting up and Scaling

–          Software as a Service


  • Accelerating Dorset's digital economy
  • Silicon South is an ambitious not-for-profit organisation
  • The best place for digital and creative organisations to thrive
  • Accelerating Dorset's digital economy

  • Silicon South is an ambitious not-for-profit organisation dedicated to accelerating the digital economy in Dorset – one of the fastest growing creative and digital hubs in Europe.

  • We deliver projects, manage investment, nurture new talent, and encourage cross-industry collaboration to make Dorset the best place for digital and creative organisations to thrive.